Trying to get your first mailing list started ahead of a launch?
- Kellie O Hara
- Mar 4, 2024
- 1 min read
Change your mindset on your objective.
It's not about the mailing list, it's about providing value in a way that they actually WANT to be on the mailing list.
Think of your list as a party list that everyone wants to be invited to.

Some questions to ask yourself:
Why is this party so amazing for your ICP (ideal customer profile) ❓
What kind of amazing transformation will happen to your ICP when they attend this party ❓
If you were your ICP, how would you entice yourself to attend this party ❓
It's the same thing when launching a product/service.
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